Let’s work together to leave our world better than we found it

I’m Tamara Murray and I use strategic communications to help us reconnect with what truly matters: our health and well-being, our communities, and our natural world.

For nearly 20 years, I’ve helped social-change nonprofits leave our world better than we found it.

How can I help you? Scroll to learn more.

Social-change nonprofits partner with me when they need a senior-level strategist who is a better fit for their size and budget than a traditional communications firm

 Strategic Communications Services for Nonprofits

 

Brand & Message

Change starts with telling a clear story

Audience research to inform your brand

Articulating your brand attributes

Naming

Developing a message platform

Strategy & Planning

Picking the most effective path to creating change

Strategy for initiatives or campaigns

Project management for launches

Media relations strategy

Crisis planning

Content

Repeating your message across platforms and formats

Developing impact stories

Blogs, op-eds & speeches

Video and visual direction

Writing for the web & print

Social media strategy & content

Capacity-Building

Support your team’s ability to create change

Training messengers/spokespeople

Staff coaching or training

Building a communications department

Temporary project staffing

“Tamara is a pro. She provided an incredibly well-refined process to help our team discover and articulate our brand identity. She helped us see things that we couldn't and, almost like a well-trained therapist, helped us reconcile competing ideas and values. The best part? She made the entire process really fun. She genuinely enjoys learning about who you are and what you need, taking the time to do things right, not just get them done.”

— Cristin Quealy, Substantial

About Tamara

For nearly 20 years, I’ve helped social-change nonprofits leave this world better than we found it. Social change is in my blood: my grandma went door to door in her small Filipino town to promote family planning long before it was considered acceptable.

Previously, I was a vice president at Fenton and senior advisor with Wonder: Strategies for Good, both leading communications firms serving social-change organizations. I have also served in-house with The San Francisco Foundation, ACLU of San Diego and NARAL Pro-Choice California.

I’m the author of Awesome Supervisory Skills: Seven Lessons for Young, First-Time Managers and traveled and worked remotely by van before #vanlife was a thing. A San Francisco Bay Area native, I am also a certified nature and forest therapy guide, guiding mindful experiences that connect people with nature. I’m most often spotted cycling and lawn bowling in Santa Barbara, California with my husband Chris and dog Nina.

Some Groups I’ve Worked With

  • ACLU of California

  • Alder Graduate School of Education

  • Alive & Free

  • Authors Alliance

  • California Health Care Foundation

  • Center for Youth Wellness

  • Colorado Health Foundation

  • Cure Violence

  • HomeRise

  • International Trans Fund

  • James Irvine Foundation

  • Kresge Foundation

  • New Beginnings Counseling Center

  • New Left Accelerator

  • Oakland Lacrosse Club

  • Partnership for Children & Youth

  • Playworks

  • Robert Wood Johnson Foundation

  • Substantial

  • Ten Strands

  • The California Wellness Foundation

  • UIC Center for Clinical & Translational Sciences

Issues of Interest

Health &
Well-Being

Diversity & Inclusion in the Outdoors

Car-Free Transportation

Parks & Open Space

Contact

Is your organization looking for strategic communications support? Send me a message and we can talk about your project.

There’s no obligation and I’m always happy to point you in the right direction if I’m not in a position to help.